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To give you a good example is that two years ago we would go in and sell a Kohls department store for example, and the only channel on distribution and product we had at that point in time was the menswear products. Thats whats been our biggest focus on from the gross standpoint and from an organic standpoint for the last two years, is to expand not only the channels we are doing business but also accounts within those channels of distribution so we have had good exponential growth in both of those. Hensley: I think thats really the key question today because companies that add real value have tremendous distribution channels and are able to leverage their products in several different ways. Scroe: How do you go about getting the distribution channels which was the other part of this equation? We also then what we call have a chase or quick response business which we embellish both screen printing and embroidery and similar like items on a domestic basis and we do that within a five to ten day turn around time. We source blank apparel items from the Orient as well as we also import embellished apparel items from the Orient. Scroe: Do you outsource your manufacturing? Those licenses charge us royalties anywhere from 8% to as high as 12% and obviously we consider that to be a value-added product both from an embellishment as well as the value of the brand we are actually representing.
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Hensley: In all categories, we solicit the license for various channels of distribution and various products we want to sell within those channels of distribution and with that then we develop various proprietary graphics, both from an embroidery standpoint as well as a screen print standpoint that we either bring in from the Orient or we embellish domestically and ship to our seven or eight distribution channels. Scroe: How do you make money from licensing or obtaining the license? We obviously do several private label programs as well for certain accounts but licensed promotional products is the biggest part of our business right now.
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We have over 200 college licenses, we have all the automotive license brands in our stable at this point in time, we are also involved with Professional Bull Riding and just picked up the Three Stooges license as well as a James Dean license and thats become our biggest area of concentration in terms of products.

Hensley: Ken, were a licensed promotional products company thats involved with several different license products and licenses as we speak. Scroe: Why dont we start off with some of the history of Next and exactly what it does. Bill is the Chief Executive Officer of Next, Inc., an over-the-counter bulletin board company, trades under the symbol NXTI. Scroe: This is Kenneth Scroe with CEO Cast and my guest today is Bill Hensley. The pinnacle of bands that featured horn sections with top trumpet players.CEOCast Transcript: Interview with Bill Hensley, CEO, Next, Inc. He is very enjoyable to listen to in high register playing and in ballads. Rasey was a soloist and session player in Los Angeles, California for many years accomplished in many music styles.īergeron is a trumpet soloist and a top call session player in Los Angeles, California. Helseth is a wonderful trumpet soloist with a beautiful sound. Hargrove has a distinctive and tasteful sound in addition to being an excellent jazz improviser.ĭokshizer was considered the Jascha Heifetz of the trumpet. Known for his virtuosity control over the trumpet. Known for his amazing control in the upper register and lyrical style of playing. André still remains the gold standard for piccolo trumpet playing. Herb Alpert is a multi-grammy winning trumpet player with a great sound and style.Īndré was the finest classical trumpet soloist. Hubbard plays jazz improvisational solos as if they were composed melodies. Known for his impressive technical abilities, great sound through-out the entire register of the trumpet and able to play in a vast number of styles. Leader of The NBC Orchestra which was the house band for The Tonight Show Starring Johnny Carson. Gozzo had the power of a fine lead trumpet player equally matched with the musical style of a fine soloist. The most popular flugelhorn player of all time.
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He plays with a great full open sound.īill Chase had performed with Woody Herman and Maynard Ferguson and like Ferguson had amazing control in the upper register.īrown in addition to being a great jazz soloist was a terrific trumpet player with a very pleasant overall style of playing. Sandoval is comfortable playing in any style of music, but is mostly known for his jazz. Balsom is a fine classical trumpet player with a warm tone.
